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Episodes

July 17, 2023

EP 113: Instagram Threads vs Twitter and My Thoughts On Whose Going t…

In this exciting episode, we delve into the world of social media and turn our attention to Instagram's newest feature, Threads. Throughout the episode we examine its potential to compete with the reigning champions, Twitter and TikTok. We explore...

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July 11, 2023

EP 112: Should Marketers Run Start-ups?

In this week's episode, we delve into an intriguing question: Should the most skilled marketers be leading startups rather than agencies? I have some insightful thoughts on this matter and would like to discuss the pros and cons. It's not …

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June 27, 2023

EP 111: What Happens When Opportunity Doesn’t Knock?

In this week's episode, we explore the question: What happens when opportunity does knock? Throughout life, we encounter numerous instances where our desires remain unfulfilled or the ultimate outcome manifests differently than...

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June 16, 2023

EP 110: Creator Economy, Courses, Kajabi Hero Live Event, and AI

This week's episode is interesting as it takes you through my experience of speaking at the Kajabi Hero Live event alongside some of their most talented creators. The invitation itself was a honor, as I've always been focused on the …

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June 13, 2023

EP 109: Master Where You Are

In this week's episode, I wanted to address a concept: embracing the beauty of staying where you are in your journey. It's essential to recognize that there's absolutely nothing wrong with mastering your current stage over a consistent period of …

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May 29, 2023

EP 108: What I learned from Living in Miami

In this week's episode, I shed light into my decision to leave Miami, sharing personal stories of growth that have shaped my time in the city. Additionally, I offer insights into my future plans and provide a glimpse into the …

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May 22, 2023

EP 107: The Power of Being Specific: How to Get What You Want

In this week's episode, I have a concise yet impactful message to share: the importance of being specific with your ask. Upon reflecting on this topic, I discovered that many individuals tend to shy away from being specific out of …

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May 19, 2023

EP 106: Your Approach to Hiring Is All Wrong

In this weeks episode we explore what you can expect during the hiring process and gain valuable insights from my firsthand experience as a hiring manager. As I’ve interviewed applicants for a position within my company, I've come to realize …

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May 8, 2023

EP 105: Full Commencement Speech 2023 at Penn State by Abu Fofanah

Episode 105: This week’s episode is really special to me! I had to honor of being the commencement speaker at Penn State. This was one of the most incredible, exciting, anxious experiences that I ever had and not because I …

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April 21, 2023

EP 104: HBO Max Pricing Struggles

Episode 104: This week we're going to be discussing one of the hardest challenges for businesses, pricing. Pricing can make or break your business. There's strategy when it comes to great pricing. We'll look into HBO Max and their pricing …

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April 19, 2023

EP 103: Tesla's Advertising Problem

Episode 103: Tesla has been in the news a lot lately and there's been a debate on whether they should start advertising as new competitors enter the market. Tesla has always claimed it has never spent money advertising and instead …

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April 14, 2023

EP 102: Sense of Urgency

Episode 102: Abu Fofanah (h) is back for Episode 102. In this episode Abu provides insight into the mindset of an entrepreneur. He talks about developing mastery and expresses a few things that have been on his mind lately. Question: …

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April 12, 2023

EP 101: Welcome Back + Looking Forward

Episode 101: Abu Fofanah comes out of hiding for Episode 101. After taking a 3 month hiatus to start the year, the podcast has officially kicked off for the year. Let's talk about what's to come. This episode is brought …

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Dec. 30, 2022

EP 100: Year in Review + New Goals + Audit Your Current Life

Episode 100: Abu Fofanah (@theabufofanah)()dives into the past year and some of the things he's learned. We've officially hit 100 EPISODES!!! Thank you all for staying with me through this journey! This has been such a humbling experience that I've...

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Dec. 30, 2022

EP 99: Website Workshop Training

Episode 99:Abu Fofanah (@theabufofanah)() talks about Building Converting Websites that Make Sales. This is a special episode because it's in a training style format. If you're someone that has a website or in the process of building a website, I...

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Dec. 27, 2022

EP 98: Set Your Fears + Friends that Push Us + Updates

Episode 98: Abu Fofanah () talks about Setting Your Fears, Finding your tribe, and his experience in a recent mastermind he attended. PIVOTING. In this episode, Abu also talks about why doing TOO MUCH and being TOO MUCH is a …

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Dec. 23, 2022

EP 97: Planning for 2023 + New Products

Episode 97: Abu Fofanah (@theabufofanah) talks about PIVOTING. When to know it's time to pivot your business, even in the midst of success. How to rediscover your happiness in your work. In this episode, Abu also talks about his product …

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Nov. 28, 2022

EP 96: Sometimes Affordability leads to Inaction, How to Measure Impa…

Episode 96: Abu Fofanah () talks about PRICE. When to know it's time to increase your price and how to begin doing it. In this episode, Abu talks about how sometimes affordability leads to inaction, serving segments vs everybody, and …

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Nov. 18, 2022

EP 95: Venture Funds: Where is the Money Going?

Episode 95: Abu Fofanah () talks about his experience working with Venture Capital, Venture Funds when it comes to partnerships and collaborations. In this episode we talk about what happens when capital gets deployed to these founders, the gaps he...

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Nov. 14, 2022

EP 94: Permission to CEO + New Newsletter

Episode 94: Abu Fofanah () talks about his new newsletter and community called Permission to CEO. This newsletter is all about highlighting real stories and powerful lessons that will change the way you think, what you believe, and how you …

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Nov. 11, 2022

EP 93: Holiday Sales Challenge + Closing the Sale

Episode 93: Abu Fofanah () talks about the 3-Day Holiday Sales Challenge!! A Sales Challenge focused on helping you BOOST your sales during the holidays. "Last year, we made almost 1 Million Dollars during the holidays and I'm going to …

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Nov. 7, 2022

EP 92: What Doesn't Work For My Life Anymore

Episode 92: Abu Fofanah (@theabufofanah) talks about how you can ALWAYS choose to redefine what your life looks like moving forward. In this episode Abu highlights how you can begin defining the things that don't work for your life anymore …

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Nov. 4, 2022

EP 91: How I Hire Now Saves Me My Sanity + How to Evaluate Hires

Episode 91: Abu Fofanah (@theabufofanah) talks about HIRING. This is a big topic for small businesses because hiring is one of the most challenging things you can do and hiring the wrong person or agency can also put you out …

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Oct. 31, 2022

EP 90: My Issues with Facebook (Meta)

Episode 90: Abu Fofanah () finally faces Facebook (Meta) on his main issues. There's been a silent back and fourth the last few years and Abu finally addresses his specific issues with how they manage the relationship. This is not …

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